Boring đ§ FAQs
Is this a serious thing or are you having a laugh?
Yes, this is dead serious. We mean business.Â
How did you come up with your name?
You know when you try to explain what you do for a living to someone youâve just met? When they hear marketing, they think of the cool stuff: ďŹashy TV ads, viral videos, witty social posts. Then you explain what you actually do, and it sounds kind of boring. Customer research, data crunching, digging for insights, more data analysis, forecasts and projections, brand trackers and lead scoring... yawn. But this is the really important stuff, wouldnât you agree?
Have you done this before?
A lot. Weâve launched and run specialist agencies in Luxury, B2B and international planning and buying, with a combined experience of 70+ years.
Do you do media planning and buying?
Yes, we deliver both online and ofďŹine campaigns.
How about performance campaigns?
Funny you should ask. We can help with this too.
Do you also do creative development?
Yes, we do a fair amount of that. Asset creation, content development and production.
I have an agency that does the buying, but looking for help with strategic planning. Can you work alongside other agencies?
Absolutely. This is what we do best. We are used to working collaboratively with different teams as one, whether itâs media, creative or PR.
Could you run inspiration / innovation sessions for my team?
Weâd love to do that. We can design knowledge and innovation sprints bespoke to your brand. Itâs a great way to get an outside perspective into your business.Â
Can you help with managing my agency relationship?
Yes, we can give you a subjective point of view based on extended experience of running global accounts at large network agencies and small specialists. We can guide you in reshaping the account structure, SLA, or contract agreements to get the relationship back on track.
Do you work on a project basis?
Yes, we are ďŹexible.